I have what I'd like to refer to as unmanageable hair. On any given day, it exhibits a random sampling of the following factors:
Curly
Wavy
Straight
Dry
Kinky
Coarse
Frizzy
Not a great combo, right? But most people would never even know all that is going on ... because I don't let anyone see my hair in its natural state. No, that privilege has been reserved for my mom, brother and roommate exclusively. I don't even think my best friend has seen my hair like this. It takes a lot of painstaking blowdrying, straightening, flat ironing and product using, but I can make my hair straight, sleek and Pantene-worthy.
But I'm going to let you in on a little secret. I don't have to do all that work anymore. Last week, I visited my gal Jan-Marie Arteca at Ted Gibson, who performed La Brasiliana on me ... and my life is now forever changed.
What is La Brasiliana, you may ask? It's the Brazilian Keratin Treatment, which is formulated with both keratin and collagen to improve hair manageability, remove frizz and add shine. And it lasts a whopping 2-4 months without any of the horrible side effects caused by Japanese straightening! Sounds impossible, right? Not so.
As I settled into the chair, my hair was washed twice with La Brasiliana Shampoo and conditioned once with La Brasiliana Conditioner. Jan-Marie then meticulously coated each and every strand of my hair with the treatment (which comes in two formulations -- one with formaldehyde, one without. I chose the one with, because the smell doesn't bother me). After I sat for about 15 minutes and had the treatment washed out, Jan-Marie enlisted her partner in crime, Devin Toth (who gave me a fabulous haircut afterwards, BTW) to blow out my hair with a flat brush.
The piece de resistance in this treatment was the flat ironing. Now, my hair was already pretty soft and sleek after the blowout ... but the flat iron sealed in the product and MADE MY HAIR LOOK AMAZING. Seriously, so straight and sleek that I got compliments for FOUR DAYS. Why four days? Because, gasp! That's how long you have to wait to wash your hair.
Now, you may think four days isn't so bad. But imagine no washing, no ponytails, no tucking hair behind your ears ... basically not doing anything that could cause a ridge to form. For four days. It was torture, I'm not gonna lie. I didn't think I would make it! But luckily, I made it through. And then came the final test ... doing my hair myself. Would it actually look as amazing now that I didn't have the fabulous Jan-Marie there to flat iron my hair? Well, imagine my surprise ... because I DIDN'T NEED TO FLAT IRON. I washed and conditioned my hair with La Brasiliana After-Treatment Shampoo and Conditioner, let it air dry for about 20 minutes (during which it didn't get big or frizzy at all, a huge coup for me), then blew it dry in literally 5 minutes while barely using a round brush. AND IT LOOKED INCREDIBLE. Seriously, salon-worthy.
Now, I do feel the need to warn you that this treatment is not cheap. It runs between $400-$800 depending on hair length and texture. But if you have unmanageable hair like I do, and you're looking for a way to make it look amazing for months on end, this is the way to go. Just remember to use sulfate-free shampoos and conditioners, as they both deplete the treatment and fade color.
To book an appointment at Ted Gibson with Jan-Marie Arteca, call 212-633-6333. You can also follow the lovely Jan-Marie on Twitter here.
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